Logtv owns a video player technology that provides high quality, low cost way of enabling websites with video. This puts online video within reach of artists and brands of all sizes – people who want to use video to increase dwell-time on their site, engage directly with their audience, and encourage users to buy.

The player sits seamlessly within a website and can be embedded with ‘buy’ buttons or social engagement prompts such as ‘sign up for updates’. The player also operates as a widget, so it can be placed on social network pages to increase reach. The underlying technology is robust enough for the player to support a brand’s own IPTV service.

Here are sample links of some content offerings where the logtv player has already been trialled or adopted.

www.log.tv/opusarte – DVD distribution arm of the Royal Opera House

www.nuitdelaglisse.com – action sports movie

www.bitc.whatonearth.tv – Business in the Community Awards” endorsed by the Prince’s Trust

www.solomonkane.com – adventure movie

www.imogenheap.tv – live cello auditions

There is also a Logtv trailer in the Rich Futures homepage

Logtv is run by Paul and Michael Berrow, the creative and technology entrepreneurs who discovered and managed Duran Duran. I am a shareholder in Logtv Networks and help with its Business Affairs work and business development.

Logtv also assists brands with filming and uploading content to the player, and can plug brands and artists into its own affiliate network for marketing purposes.

Logtv Networks also owns the band-name registry at www.bandname.com. This registry holds the names to 250,000 bands and has become the pre-eminent band registry worldwide. The logtv player is now being made available to bands on bandname.com

If you would like an introduction to logtv please let me know through the contact us form